Although you would argue that mobile apps are the channel of future engagement with your customers, a recent report in the area would force you to re-ponder. As much as 45% of total mobile app users are dissatisfied with the UX and the engagement they have with most apps. If you are a mobile app owner or operator yourself, you would be surely thinking of ways to improve the overall engagement with your viewers. Below are some sure-shot ways to jolt up the level of user engagement and drive increased sales to your application: Gamify Your Content : Plain articles or even images are quite boring to read for the users and this is where gamifying your content can build user interest. Incorporate quizzes and activities on your app, which the users would relish to be a part of . Incorporate Push Notifications : Just when you thought push notifications were a stale way to generate user interest, think again! A mailing list is the biggest asset you have at your disposal and if you provide regular, quality content to your users through push notifications, they cannot help but take notice. Leave Buying and Registration for the End : Stop putting your users off by pitching for registering or making the purchase of the app in the first interaction. Build some trust with the users and let them have a go at using the app for free, try its features and then decide if the app is worthy of a download. Engaging Snapshots : The initiation of user interaction happens when users look at the first shot of the app through the screenshots. Consult your mobile app developers to judge the most distinguished features of your app and include these as a part of the first look screen on the Play Store. Waiting to enhance the user engagement which your mobile app offers? Openwave’s UX mobile app design expertise proves worthy here and helps you witness mobile application development like never before. Give us a ring and let’s get started! +65 94594989
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AuthorExpertise in Web & Mobile App Development as done many projects in eCommerce, CMS, Dot Net, PHP technologies Archives
October 2018
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