Over 160 billion apps have been downloaded till date on the iPhone platform. With app downloads expected to double by 2020, businesses worldwide are in a rush to cash-in on the mobile trend. Apps can let you automate business tasks and also make money by selling to customers directly. If you build for the iOS platform, you get maximum ROI by selling to well-off users. It isn’t easy making an app, though – it takes a great deal of technical knowledge and expertise to build a bug-free, user-centric application. You can either hire an in-house team or outsource the development. It is cheaper and more effective to hire dedicated developers for the job, though. In-house teams are expensive to maintain, and it takes a lot of time to build them. By outsourcing to app developers, you can: Bring ideas to life It’s all well and good to have a unique idea – it takes hard work and technical skill to implement it in today’s competitive market. Developers with experience should be able to help you implement your idea, and market it to too. Get dedicated help Multi-tasking is an inefficient way to go about doing something. By getting dedicated developers, you will be assured that a team of professionals is focusing solely on your project and giving it everything they’ve got. Leverage practical knowledge Developers with skills on paper will not be able to deliver on real life. It is much more complicated to build an app than you think. A good development team has been in the business for a while and has the practical knowledge necessary to deliver a high-quality product. Build scalable A business app may require more resources later, especially if you’re changing features halfway. The right team will be able to put extra people on the project when necessary – and remove them when demand slackens. Not only will this save you a lot of money, but it also speeds up project development. Of course, you will only gain all these benefits if the iOS developers you hire are good at their jobs. It’s a good idea to take a look at their past work experience – and examples of their apps – before hiring a team.
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In September 2016, Apple announced that over 140 billion apps have been downloaded from its App store till date. With app downloads expected to double over the next few years, businesses worldwide - big and small - are scrambling to build a mobile application. However, only a very limited number of apps enjoy a reasonable level of success and are regularly used by customers. Clearly, it’s not enough to just build it - you must offer something of value with it to customers. You must conform to user expectations with your apps. Here are some of the top capabilities customers expect to have these days: Expect apps to provide a personalized service People are more likely to download it, if offers a string of useful, personalized services. Your application should, for example, be able to keep track of users' purchases, give them personalized recommendations, and allow them to book or order products in advance. You can provide a more personalized service by using push notifications geared to individual preferences. They want to be able to contact your business directly People believe a phone call placed directly to a customer representative is likely to get them better service. It must, therefore, should have features that let them contact you directly - preferably through phone calls, but also emails and contact forms. Users want to be rewarded for recurring purchases Customers, especially millennials, want to be rewarded for showing loyalty to your business. Your apps should offer loyalty points to repeat customers as a show of appreciation for their patronage. Also, they expect events or schemes like “scratch-to-win” contests from your business via the application. They want discounts and coupons People are more likely to download and use an app if you offer exclusive discounts and coupons to app users. Not only do coupons make users more likely to buy from you, but they also encourage users to feel better about your business. You need to carefully plan the strategy before executing it for maximum results. If your app still under-performs, get help from expertise Mobile App developers at Openwave - it’ll be worth the investment in the long run. |
AuthorExpertise in Web & Mobile App Development as done many projects in eCommerce, CMS, Dot Net, PHP technologies Archives
October 2018
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